On July 13, a diverse group of middle-school girls from the Tech Trek program spent a day at the Cove. Tech Trek is a week-long summer program held at eight campuses across California. The goal is to increase female involvement in math and science with an emphasis on fostering a sustained interest in these fields in their later years. At Tech Trek, girls are immersed in a world that empowers and encourages them to think about themselves as future scientists, engineers, mathematicians, and computer specialists. Started by the American Association of University Women (AAUW), the organization hosted their first program at Stanford in 1998.
The day at the Cove included problem-solving exercises that challenged participants to explore innovative solutions and work collaboratively. Young entrepreneurs also provided their perspective by sharing their story around the early stages of building their companies. Applied Innovation also had a presence later in the afternoon with a workshop on focus groups led by Rehema Feleke, CEO and founder of Wayfinder startup FunBand. Afterward, the ANTrepreneur Center engaged the group with an interactive marketing flyer workshop. Startups participating from the Orange County ecosystem included a financial literacy workshop led by Paul Vasey of Cash Crunch games.